BrewVine: MiddleCoast Brewing Company

This weekend in Traverse City is a time for new beginnings.

“We started distributing outside the state of Michigan and as we left the state, we decided we wanted a name that spoke more of Michigan and where we’re from and who we are,” said head brewer Deven Larrance.

State Street Market will be hosting a grand re-opening Oktoberfest Party and one of the changes you will see is in the name of the brewery inside.

In this week’s Brewvine, Whitney Amann and photojournalist Jeremy Erickson tell you why MonkeyFist became and how they are celebrating the re-launch.