In October 2019, then 19 year-old Amairis Tuck decided to take a leap of faith and start a clothing company.
was born and has thrived ever since.
She started the company to provide quality merchandise and service to the Grayling community. It was for her immense love for clothing, designing, adventure, and the great outdoors that helped create the store to what it is.
She shares a retail space with her mom’s business, , in downtown Grayling.
To learn more about Up North Apparel and shop online,