2019 Cherry Queen Crowned at Cherry Queen Ball

There is a new Cherry Queen in town.

Friday night, an ambassador for Traverse City and the National Cherry Festival was chosen at the Cherry Queen Ball.

Four young women spent the past week vying for the prestigious title at the National Cherry Festival.

The Cherry Queen – is more than just the sash and the crown. It’s hard work, and requires a cheery, or cherry, rather, passion for the region’s favorite fruit.

She travels the country, promoting the local cherry industry and the National Cherry Festival.

In 2018, Queen and 9&10 intern Grace Boyles traveled to the Rose Bowl in California and the Azaelia Festival in North Carolina to promote the industry, among other regional stops in the Midwest.

“She’s an ambassador, a role model,” said Cherry Ball emcee Sara McGuire. “Every time that the queen is traveling, she’s promoting the Traverse City area, spreading the news about the beauty we have here and the cherry industry.”

This week, four finalists, Karissa Buell, Nikki Schweitzer, Sierra Moore and Kennan Dawson were immersed in every aspect of the National Cherry Festival, and they were evaluated by secret judges.

Each candidate had to make a speech about the cherry industry and answer interview questions throughout the week.

Friday, 2018 Cherry Queen Grace crowned her successor.

The newest Cherry Queen is Sierra Moore, of Traverse City.

“I’m so overwhelmed right now and grateful and thankful for everyone for giving me this chance,” said Moore, a biology student at Kalamazoo College. ”I’m super excited,”

Sierra won the crown, title and an academic scholarship.

“Emotions…I can’t put into words but mostly I think I’m just grateful for this past week and everyone I have met,” said Moore.

Karissa Buell is the first runner up and will fill in for Moore should she not be able to complete her duties.

Categories: National Cherry Festival