Uber customers torn between scandals and service
DETROIT (AP) — A data breach and cover-up at Uber may push riders to the competition.
But it’s also likely that Uber’s fast service and convenience will keep the passengers coming despite a long string of scandals.
Hackers were able to steal data for 57 million riders and drivers, and Uber concealed it for a year after paying $100,000 in ransom for the stolen information to be destroyed.
The customer research firm Brand Keys says its polling shows that the scandals have damaged Uber’s reputation over time. The firm says Lyft is now the most trusted name in ride-hailing.
But many riders say they’ll stick with Uber because it responds quickly when they summon a car. Drivers say the service generates more income than Lyft.